“What it easy?”, people have asked me. Hell no!
“Was it expensive to develop a brand?”, people ask. “, emotionally and physically speaking, of course!” I reply.
“Was it worth it?” Absolutely!
“Was it impossible?” I ask you in return.
In hindsight, it obviously wasn’t impossible in the literal sense, because here we are. If I had a cent for every time a “reality obstacle” was pointed out to me or popped up at the worst possible moment, I would have been wealthy enough to retire early (or, more probably, I would have developed more cosmetic lines). I was told how an “unimaginable” amount of money is needed to start and develop a new business. “A mountain” of information, knowledge, experience and know-how was essential before a single person could even begin to dream of creating a brand, much less dare reach out to international markets.
(You can read the full story here: https://spark.adobe.com/page/9nYQiKTTjxG3y/)
Dare to Dream and the whole world will Dream with you. Life works in strange ways, the wonderful system of human interaction may be chaotic but if there is one thing I learned, be not afraid. As one of my favourite authors described: When you dream of jumping out in the open, sometimes you wake up before you hit the ground and truly enough sometimes you crash. But sometimes you fly.
(Neil Gaiman, The Sandman)
Until next time,
Lots of love,
Until next time,
Lots of love,
Everything I have ever really needed to learn, I learned through the power of mistakes or, to be fair, from making mistakes. Big or small, these mistakes are the reason I have learned what my true calling is and for that I am forever grateful. These slip-ups which, I must admit, at times did feel that it was game over, the end of the world.
We often call ourselves failures when we err in life, thinking it is the worst of situations, but, as Janet Fitch has so elegantly quoted, “The phoenix must burn to emerge”, so must we feel the burn of failure in order to emerge as successful. In my humble opinion it is far better to regret the things you did than the things you didn’t do. This is a motto I have lived by my entire life.
It was the freedom to blend and pair spices and flavors that cooking gave me, and the countless mistakes I made, thatopenned me up to the idea of applying similar concepts to cosmetics. In the process, my cooking drastically improved as well! *wink*
Of course, all of this would be impossible to achieve if I had given up after my first setback! Even if you fall, even if you stumble, get back up again and do your thing! The entire struggle is only making you better, stronger and helping you keep moving forward.
Success is only as near as you want it to be, so keep on trying till the end!
Until next time,
Lots of love,
But the passion for creating something wonderful urged me to take that first step, so I took a big breath and jumped into the deep waters. With a leap of faith that one night, I turned these notions into a real life product and without really realizing it, started the journey of Hermann cosmetics.
More people started getting involved and before I knew it my team comprised of some of the most brilliant and empathetic people I could ever wish for. Joining forces, we attempted to create this Cypriot brand, Hermann Gourmet Cosmetics.
As simple as it sounds, creating a brand name and reputation is no easy feat. It takes time, effort, teamwork and commitment to build something beautiful. The key is to never give up in what you truly believe in, success will ultimately follow. There were people who tried to dissuade and discourage me, that I was kind of crazy trying to create a brand right in the middle of a terrible economical crisis. But again I took an even deeper breath and blocked out those voices and listened to my instincts to move forward with my dreams.
Overwhelmed, I nearly dropped the phone and just then heard that our new eye cream, Bee Eye had been voted by beauty bloggers in Germany as a product of the year! Words cannot describe my gratitude, truth be told, I feel like so many people have worked hard to make this happen, from developing the ancient recipe to combining the natural ingredients with innovative technology. From flowers of Cyprus inspired illustrations to graphics, printing, and every other department, Hermann Cosmetics is a combination of the efforts of its entire team!
I look forward to sharing more great news of the Hermann cosmetics story.
Wishing you all a great day and sending positive vibes your way.
Musing with this idea that night it was there in that tiny kitchen that I produced my first batch of cream capable of gently nourishing the skin to bring out its inner radiance.
There was something special about resorting back to a more traditional way of skincare that appealed to us. Tried and tested recipes used by generation after generation, simple ancient secrets locked within these concoctions.
Cruelty is not beautiful and neither is any cosmetic made through the torture of animals. Anyone who knows me personally knows the love I share with animals, especially dogs.
We strongly support the determination and efforts of PETA to fight against animal cruelty, admiring their dedication and endless efforts to eradicate animal cruelty throughout the world. People for the Ethical Treatment of Animals (PETA) is the largest and the most active animal rights organization around the globe. It aspires to draw attention to areas where animals suffer the most including cosmetic industries and laboratory testing.
We are ecstatic to be a part of PETA’s international family and it is an honor to be a part of the battle that aims to eliminate animal cruelty and abuse. Hermann cosmetics is officially registered on PETA’S BEAUTY WITHOUT BUNNIES program.
Emerging from a small kitchen on an island to being labeled with PETA, our brand is ready to cover new lengths of success along the way. Looking back at the journey fills us with happiness and joy; however, there are many roads yet to be conquered.
You are precious to us. It is our deepest aspiration to continue making the best handmade and natural gourmet cosmetics for you. Our priorities lie in providing our local customers with gentle and natural routes to beauty and expand internationally to introduce the best natural creations from our kitchen to the world. PETA’S BEAUTY WITHOUT BUNNIES program has led us to believe that there are still so many paths left for us to overcome. We are happy to have your support with us on the way to becoming a well-established gourmet cosmetics brand.
We will keep in touch to let you know what’s next for Hermann cosmetics!
lots of love,